Checkout for Change
Exploring Point-of-Sale Giving Trends
In Accelerist’s 2022 Economic Impact on POS Fundraising Survey, consumers warned that their giving would be impacted by inflation and an increase in cost of goods. As we returned to measure consumer activity, motivation, and preference around giving at the register for 2023, we realize their predictions rang true.
Big Moves in Charity Giving at Checkout
According to America’s 2023 Charity Checkout Champions Report, point-of-sale fundraising generated over $749 million in donations across 77 campaigns in 2022.
With data captured in our annual POS fundraising survey, Accelerist has broken down consumer-reported activity, engagement, and sentiment towards charitable giving at checkout.
Download the report for insights on:
